The Dividend Guy Blog - Unconventional Lifestyle and Dividend Growth Strategy

Passionate DivInvestor, Father of 3 & Retired from the corporate world at 35.

Dividend Traps, Yield Chasing & Safety Metrics — What to Watch Out For With Russ Knopf (Dapper Dividends) [Podcast]

A 7% yield can look like a shortcut—until it isn’t. In this episode, Vero welcomes Russ Knopf (Dapper Dividends) to unpack how “accidentally high” yields happen, why they so often precede cuts, and the simple safety checks that keep your income on track. You’ll hear real examples, the role of free cash flow vs. EPS, […]

Selling Starbucks & More Trades—November Dividend Income Report

In 2016, I made a life-changing decision: I took a sabbatical, put my family in a small RV, and we drove all the way to Costa Rica. Upon my return in 2017, I officially quit my job as a private banker at National Bank and started working full-time on my baby: Dividend Stocks Rock. I […]

Bad Year for Mike’s Portfolio? [Podcast]

Mike opens the books on his 2025 performance: ~8–9% up vs. a ~20% blended benchmark (50% CA / 50% US). He owns the underperformance, walks through the trades he’s already made, and reaffirms the rules he’s followed since 2010. No panic—just process. You’ll Learn A “bad year” ? a broken strategy. Mike underperformed his blended […]

We are the #1 Source for Dividend Stocks!

Million Dollar Journey

Dividend Stocks Rock (authored by The Dividend Guy) is the foundation for MDJ’s TSX Growth Dividend Stocks List! Here’s what the Canada’s oldest personal financial blog wrote about us:

“This resource has been managed by my fellow blogger Mike Heroux aka The Dividend Guy since 2013. Through a made simple investing program, DSR gives you the actionable tools you need to invest with confidence and retire stress-free.”