Years of doing research, reading academic studies and working on portfolios (including mine) brought me to this set of rules that enables me to simplify my investing process. Principle 1 - High Yield doesn't Equal High Return: always remember that there is no free lunch in finance. A 5+% yield is often a red flag in a company! Video If you enjoy the videos format and want more of them, subscribe to my YouTube channel! Verbatim 00:01 Mike Heroux: Hey, fellow investors. This is Mike Heroux …
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